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Brazil (BR)

Latest News: Jun 26, 2024 (Newsletter Issue 5/24)
New Tool to Combat Circulation of Counterfeits
The National Consumer Secretariat, through the National Council to Combat Piracy (CNCP) and, in partnership with the Brazilian Patent and Trademark Office (BPTO), launched another feature of the National Directory Against Trademark Counterfeiting. The platform now has a public page for authorities with police and inspection powers to quickly access the contacts of representatives of original trademarks to combat counterfeiting.

The National Directory Against Trademark Counterfeiting aims to centralize and make information available about counterfeit products, facilitating identifying and combating of this type of crime. The launched functionality will allow all security and inspection forces to access data on trademarks registered in the Directory, which today total more than 35 thousand. When faced with a counterfeit or smuggled product, the police or inspection agent can immediately contact the legal representative in order to acquire more evidence about the counterfeit.

Registration for reception is open to all interested parties. Information must be requested by email: Registration must also be requested from the BPTO, where advice from brand specialists will be available.


Apr 11, 2024 (Newsletter Issue 3/24)
BPTO Publishes Regulatory Agenda for 2024-2025
On March 20, 2024, the Brazilian Patent and Trademark Office (“BPTO”) published its Regulatory Agenda for the 2024-2025 biennium.

As for the Trademark department’s agenda, there are two main topics that the BPTO intends to develop:

1) Regulating the examination regarding the registration as a trademark of socalled "advertising signs / slogans”:

Reevaluating the technical examination standards related to the prohibition of registering a trademark that is considered a sign or expression used solely as a means of advertising by establishing rules for interpretation, application and harmonization of such prohibition by Brazilian IP Law, which prohibits the registration as a trademark of so-called " advertising signs / slogans", and;

2 ) Regulating the Acquired Distinctiveness "secondary meaning" of trademarks:

Establishing rules for regulation of acquired distinctiveness, with the provision of examination criteria in cases of acquired distinctiveness in applications for the registration of non-traditional trademarks, aiming at the acceptance of "secondary meaning.

It is important for rights holders and IP practitioners to stay abreast of the suggested regulatory projects included in the BPTO´s Agenda, as this may result in normative acts or non-normative regulatory instruments in the near future.


Mar 23, 2023 (Newsletter Issue 4/23)
Accession to Geneva Act of Hague Agreement
On 13 February 2023, the Director General of WIPO notified the deposit by the Government of the Federative Republic of Brazil of its instrument of accession to the Geneva Act of the Hague Agreement Concerning the International Registration of Industrial Designs, adopted at Geneva on July 2, 1999 (the "Geneva Act").

The Geneva Act will enter into force, with respect to the Federative Republic of Brazil, on 1 August 2023.


Nov 18, 2021 (Newsletter Issue 16/21)
Position Mark Now Registerable
As of October 1, 2021, applications for position marks are accepted for filing with the Brazilian Patent and Trademark Office (BPTO) as stipulated per Ordinance published in the Brazilian Official Gazette on September 21, 2021.

Pursuant to the Ordinance, a position mark is now protectable by filing an application with the BPTO, adding position marks to other types of marks already recognized such as word, composite, figurative, and three-dimensional marks.

A position mark in Brazil is defined as a "distinctive set" that enables the goods or services to which the mark relates to be distinguished from similar or identical marks, provided that the sign is located in a unique and specific position of a support, and it can be dissociated from a technical from a technical or functional effect on the goods themselves.

Since there are no special forms for position mark applications yet, applicants of new position marks must file using the electronic forms for three-dimensional marks, indicating that the mark is a position mark.

In addition, pending trademark applications can now be converted into position marks if a corresponding application is filed with the BPTO. Pending applications that qualify as position marks can do so within 90 days from October 1, 2021. The examination of position marks is to take place when the BPTO has made the relevant adjustments to the system.


Jan 14, 2021 (Newsletter Issue 1/21)
Manual on Geographical Indications Published
On January 5, 2021, the Brazilian Patent and Trademark Office (BPTO) published the first edition of the Geographical Indications Manual. It aims to increase the quality, transparency and uniformity of Geographical Indication examination practices and provides instructions and guidance for examiners, prosecutors and users in general.

The first edition of the Geographical Indications Manual enters into force on February 1, 2021 and was made official by Administrative Rule INPI / PR nº 415, of December 24, 2020, published in the Industrial Property Magazine (RPI).

The Manual can be accessed here


Nov 05, 2020 (Newsletter Issue 18/20)
IP Office Extents Scope as Depositing Office of WIPO DAS
On October 12, 2020, WIPO informs that the Brazil National Institute of Industrial Property (INPI) notified the International Bureau in accordance with paragraphs 10 of the Framework Provisions that it would extend its scope to Trademark and Industrial Design applications as a depositing office from August 3, 2020.

For more information, please click here


Oct 22, 2020 (Newsletter Issue 17/20)
Co-Ownership of Trademarks Possible Now
As of September 15, 2020, the Brazilian Patent and Trademark Office (BPTO) is accepting applications for trademarks in co-ownership. Co-ownership was already accepted for patents, industrial designs and copyrights.

Under the BPTO’s Resolution 245/2019, co-ownership is possible for new filings as well as for trademarks that were filed or granted prior to the Resolution becoming effective. In both cases, a provision of the Brazilian Law requiring that the applicant or the owner (or in this case, co-applicants and co-owners ) must be engaged directly or indirectly in a commercial activity compatible with the claimed products or services will still apply.

For more information, please check here and here


Jun 25, 2020 (Newsletter Issue 10/20)
New Appellation of Origin
On May 5, 2020, the Brazilian PTO published in the Official Bulletin (RPI) nº 2574 the grant of the geographical indication (GI) “Campanha Gaúcha” in the type of appellation of origin for fine white, rosé wines, red and sparkling wines. This is the seventh GI in the state of Rio Grande do Sul for wine segment.

From now on, all wine producers who are within the demarcated region and who follow the rules contained in the regulations for use – called the Technical Specifications Booklet – will be able to use GIs in their products.

For more information, please click here


May 28, 2020 (Newsletter Issue 8/20)
New Web Portal Launched
On May 15, 2020, the INPI Brazil has launched a new user-friendly website. Currently the portal is in beta version and will undergo improvements until its final version.

This new portal is part of both the Digital Government Strategy 2020-2022 and the IP Digital Plan.

For more information, please click here


May 14, 2020 (Newsletter Issue 7/20)
Introduction of Multi-Class Filings Postponed
On March 3, 2020, the National Intellectual Property Institute (INPI) announced that due to issues related to the computerized processing system, multi-class filings, trademark co-ownership and divisions of Brazilian applications will not come into force on March 9, 2020.

As soon as a new date is established for the start of services, a notice will be published in the Revista da Imóvel Industrial (RPI) and in the INPI Portal.


Dec 05, 2019 (Newsletter Issue 17/19)
Multiclass System and Co-Ownership in Force Soon
The National Intellectual Property Institute (INPI) issued the Resolutions below, which entered into force on the same date:

- Resolution INPI/PR No. 247/2019 of September 9, 2019, which sets out the procedure for the registration of trademarks under the Madrid Protocol;

- Resolution INPI/PR No. 248/2019 of September 9, 2019, which provides for the registration of trademarks in a multiclass system; and

- Resolution INPI/PR No. 245/2019 of August 27, 2019, which provides for the regime of co-ownership of trademarks.

Resolutions INPI/PR 248/2019 and 245/2019 state that the filings of multiple-class applications and the co-ownership of trademarks will only be available in the e-INPI System as of March 9, 2020.

For further information, please check here and refer to the article by Mr. Serino Lia, Lia e Barbosa IP Lawyers, here


Jul 11, 2019 (Newsletter Issue 9/19)
Accession to Madrid Protocol
WIPO has received Brazil’s accession document to the Protocol Relating to the Madrid Agreement Concerning the International Registration of Marks. The Madrid System will enter into force for Brazil three months after the deposit of the accession instrument, on October 2, 2019.

For more Information, please click here

Jun 06, 2019 (Newsletter Issue 7/19)
Brazil to Join Madrid Protocol
On May 22, 2019, the Brazilian Senate approved the Draft Legislative Decree No. 98/2019, which allows Brazil adhesion to the Madrid Protocol, the International Trademark System. The system is expected to start operating in October 2019 at the National Institute of Industrial Property (INPI).

With Brazil’s upcoming adhesion to the Madrid Protocol, the INPI needs to overcome a series of obstacles such as the backlog of applications, the language issue and the inability to accept applications in multiple trademark classes for a smooth integration into the Protocol requirements.

More information can be found here


Feb 28, 2019 (Newsletter Issue 3/19)
E-Filing of Geographical Indications
On February 21, 2019, the Brazilian Instituto Nacional da Propriedade Industrial (INPI) has made available the electronic system for Geographical Indications (GIs). This was approved by Resolution No. 233 of January 18, 2019. Filings of GIs on paper are now not possible anymore.

The system can be accessed by using the same login and password registered in the system of the Union Collection Form (GRU). When requesting the service, the user will need a GRU number, which must be paid before starting the process.

For more information, please click here


Jan 16, 2018 (Newsletter Issue 1/18)
New Resolution Intends to Expedite Substantive Examination of Trademark Applications
The Brazilian PTO published on December 26, 2017 the Resolution No. 206 of December 20, 2017 with the purpose to expedite the substantive examination of trademark applications.

The requisites of legitimacy of an applicant will be conducted randomly and the Examiners will only raise an Office Action in case of doubt about the veracity of the informed data. Any interested third party will be allowed to challenge the validity of any information of an applicant by means of an opposition or administrative nullity procedure.

This resolution will be in force after 30 days as of the publication date.

Source: Tavares Advogados, Brazil

Dec 20, 2017 (Newsletter Issue 22/17)
Preparing for Accession to the Madrid Protocol
WIPO and the Brazilian National Institute of Industrial Property (INPI) are having talks about the possible accession of Brazil to the Madrid Protocol.

Among several requirements INPI has to adapt to a certain standard of technological infrastructure and man power. Given the operational needs of the Institute, INPI aims to decrease the registration period for Brazilian trademarks from the current 25 months (unopposed marks) to the required 18 months by the end of 2018 in order to be able to start receiving international orders, via the Madrid System, in 2019.


Sep 05, 2017 (Newsletter Issue 15/17)
New Examination Guidelines for Registration of IP License Agreements
On July 11, INPI Resolution 199/2017 has been published. The new examination guidelines for registration of industrial property license agreements and registration of integrated circuit topography, technology transfer and franchising.

The new guidelines are in line with the changes implemented through Normative Instruction No. 70/2017, effective since July 1, 2017. According to the guidelines the process of registration is simplified, and also, it warranties the legal autonomy to the parties' will.

For more information, please see the full text of Resolution INPI nº 199/2017, published in the Magazine of Industrial Property (RPI) nº 2427 here


Mar 16, 2016 (Newsletter Issue 5/16)
Design Registration Certificates Only Electronically
On February 23, 2016, the Brazilian National Institute of Industrial Property (INPI) informed that the industrial design registration certificates are available only in an electronic format. Issuing of paper certificates are no longer possible.

Additionally, INPI has published on its website more than 7,200 documents with respect to granted certificates issued between 2014 and 2015. Thus, INPI provides now an online system covering the whole process for industrial design protection.

The issuance of industrial design registration certificates in electronic format is regulated by INPI Resolution 159/2016, published in the Industrial Property Gazette No. 2355.

Source: Moeller IP Advisors, Argentina

Feb 02, 2016 (Newsletter Issue 2/16)
Accession to Hague Apostille Convention
On December 2, 2015, Brazil deposited its instrument of accession to the Hague Convention of October 5, 1961 Abolishing the Requirement of Legalisation for Foreign Public Documents (the "Apostille Convention").

Following the usual procedural steps, the Convention will enter into force for Brazil on August 14, 2016, making it the 111th Contracting State to the Convention.

Pursuant to Article 12 of the Apostille Convention the Depositary shall give notice to the Contracting States of the accession of Brazil.


Feb 02, 2016 (Newsletter Issue 2/16)
Industrial Design Applications Accelerated
Since December 2015, the Brazilian Institute of Industrial Property (INPI) is accelerating the examination of industrial design applications by means of Regulations No. 44 and 45/2015.

The first change is aimed at lowering the technical requirements for industrial design applications, especially lowering the number of requests for corrections made by the INPI. Additionally, INPI will change ex officio the title of the application when it is deemed incorrect.

The second main change is directed to the formal examination. From now on, the INPI will focus only on the examination of the figures filed by the applicant of the industrial design. This change will last at first for two years.

In Brazil, once an application is filed, INPI conducts only a formal examination, but not a substantive examination in order to assess if the industrial design is new and original. Therefore, since a substantive examination is not compulsory during the registration proceedings, the owner of an industrial design may request immediately after the grant of the registration a Merits Examination (“exame do mérito”) where INPI will examine if the design is original and new.

According to Regulation No. 45/2015, the approximate number of pending industrial design applications in November 2015 was 13,550. During 2015, 6,039 industrial design applications were filed with INPI (according to INPI statistics).

Source: Moeller IP Advisors, Argentina and

May 13, 2015 (Newsletter Issue 7/15)
Electronic System for Industrial Designs Launched
On April 7, 2015, the Brazilian PTO (INPI) published in the Official Gazette Resolution 146/2015 that an electronic system for the online filing of industrial designs has been established. This new online service offers discounts on service fees.

For more details on how to use the new electronic system for industrial designs, please check the User Guide (only in Portuguese available).

Source: Moeller IP Advisors, Argentina

Mar 18, 2015 (Newsletter Issue 4/15)
Trademark Application Backlog Reduced
The Brazilian Industrial Property Institute (INPI) could decrease the backlog of trademark applications for the first time in four years. This enhancement of examination capability at INPI Trademark Department was due to improvements in two critical areas: human resources and information technology.

So increased INPI the number of trademark examiners from 66 to 102, reaching the highest number in the history.

Further, the Office improved its information technology. The consolidation of IT systems contributed to both, the 19% increase of examiners productivity and the improvement of management tools in the Trademark Department.

Before, the average growth rate of the backlog was 22% per year from 2010 to 2013.

Source:, Moeller IP Advisors, Argentina

Jan 13, 2015 (Newsletter Issue 1/15)
New Trademark Examination Guidelines
On December 9, 2014, the Brazilian Patent and Trademark Office (BPTO) published Resolution No. 142/2014 ("Resolution") in its Official Gazette, No. 2292. The Resolution consolidates various trademark regulatory sources focused on the application of the provisions of Brazilian Intellectual Property Law (Law No. 9.279/96 – BIPL) and establishes a new Trademark Examination Guidelines Manual ("Manual"), which revokes the current guidelines as well as Resolutions Nos. 027/2013, 028/2013, 032/2013 and Normative Instruction No. 001/2013.

The objective of the Resolution is to guarantee quality, transparency and uniformity in trademark analysis, and facilitate the dialogue between the examination and appeal procedures.

Among several changes, under the new Manual, it is now possible to modify a trademark application after it has been filled in cases of error, and new procedures have been introduced, especially regarding the substantive examination of applications, creating specific guidelines for assessing the distinctiveness of certain designs allowing for the registration of a combination of previously registered marks in which the word element cannot be registered, and of commonly used terms when combined, forming a distinctive trademark.

Requests that contain reproduction or imitation of a geographical indication shall not be automatically refused; instead, requirements for the registry shall be presented by the BPTO and met by the applicant. The same procedure shall be applied when applications contain elements that cannot be registered, allowing the applicant to modify such element.

According to the Manual, in cancellation proceedings, the legitimate interest of the applicant and fiscal and printed notes as evidence shall be evaluated. If there is trademark collision, the existence of annotations regarding trademark terms shall not automatically prevent the evaluation of any confusion.

Source: Tauil & Chequer Advogados, Brazil

Oct 28, 2014 (Newsletter Issue 16/14)
Issuance of Electronic Certification
Resolution No. 136/2014, which refers to electronic certificate of registration was approved by the BPTO and became effective on 30 September 2014.

Pursuant this new resolution, all certificates of registration will be issued, exclusively, in digital format, upon electronic signature of the Certification Authority.

This new rule is also valid for pending certificates of registrations, duplicates and renewal certificates.

Therefore, as of 30 September 2014 on, all Certificate of registrations issued in digital format will be available on the BPTO’s website, through protected password and under its control and monitoring.

Source: Di Blasi, Parente & Associates, Brazil

Apr 16, 2014 (Newsletter Issue 7/14)
Official Trademark Fees Changed
The Brazilian PTO has changed its official fees through the Resolutions Nos. 126 of 6 March 2014 and 129 of 10 March 2014. The main changes concern the increase for paper filings and reductions for online services rendered to entities that have different treatment according to the Brazilian Law under certain conditions.

The official fee for a trademark application is now BRL 530.00 for paper filing. A discounted fee of BRL 212.00 is under certain conditions possible.
The official fee for online trademark applications remains the same with BRL 355.00. A discounted fee of BRL 142.00 is under certain conditions is possible.

Source: Lia e Barbosa Sociedade de Advogados, Brazil and Assef e Moschetta Advogados, Brazil

Apr 16, 2014 (Newsletter Issue 7/14)
Change of Practice of Highly Renowned Trademarks
According to Resolution 107/2013, which came into effect 11 March, 2014, it is now possible to request the recognition of a highly renowned trademark before the Brazilian PTO through an autonomous proceeding. Previously, the highly renowned trademark recognition was only possible incidentally, for instance in an opposition or trademark cancellation.

The request of a highly renowned trademark in Brazil must follow rules of the Law and has several details. One of them is an extensive market research/survey that proves that the mark is renowned. As a rule, the validity of the registration is of 10 years. After this period a new request of recognition must be filed. The recognition is dependent of a trademark registration and its validity/expiration.

The official fees for the request of highly renowned trademark recognition are BRL 37,575.00 online and BRL 41,330.00 in paper.

Source: Lia e Barbosa Sociedade de Advogados, Brazil and M. J. Zanon, IP Lawyer, Brazil

Sep 17, 2013 (Newsletter Issue 13/13)
Recognition of Well-known Marks Revised
The Brazilian Patent and Trademark Office (INPI) published a the Resolution No. 107/2013, on 20 August 2013. It simplifies the process of obtaining recognition as famous or well-known Trademark. The request can be done autonomously to the Institute. It no longer has to be based on proceedings against applications for allegedly infringing marks.
Further, the duration of the recognition as a well-known mark was raised from 5 years (previous resolution) to 10 years.

Resolution no. 107 will come into force as soon as the fees for the service are fixed. Pending requests for recognition as a well-known mark will be required to be confirmed by the respective trademark owners.

For further information, please also check the article of Ms Ana Lúcia de Sousa Borda, Dannemann Siemsen Advogados here

Source: and Dannemann Siemsen Advogados, Brazil

Sep 27, 2012 (Newsletter Issue 14/12)
Similar and Generic Veterinary Medicines Introduced
The Law No. 12.689/2012 introduces two new modalities of veterinary medicines: the similar and the generic ones. The Law is effective as of October 17, 2012.

The similar and generic veterinary medicines can only be produced after the expiration of the patent of the reference veterinary medicine, so as not to infringe the rights of the patent owner, whether a product or a process.

Similar veterinary medicines must bear the owner's trade name or the trademark and should contain the same active principle, pharmaceutical concentration and form as the reference medicine.

Generic veterinary medicines must be designated by the Brazilian Common Denomination (DCB) or by the International Nonproprietary Name (DCI). They must contain the same active ingredient, concentration and form, administration, dosage and therapeutic indication as the reference medicine. Bioequivalence to the reference medicine, its efficacy and safety must be demonstrated by means of pharmaceutical studies with the Ministry of Agriculture, Livestock and Supply (MAPA).

Rights that may not be protected by a patent, but which allow the exclusive ownership, such as those that grant the exclusive right to use the clinical trials and related dossiers (data protection) provided by Brazilian Law 10,603/2002, should be taken into consideration, for they could eventually delay the launching of some similar and generic veterinary medicine in the market.

MAPA shall shortly publish an ordinance in order to regulate the simplified proceeding of registration of the generic veterinary medicines.

Source: Di Blasi, Parente & Associates, Brazil,
Moeller IP Advisors, Argentina

Sep 27, 2012 (Newsletter Issue 14/12)
New Rules on TM Coexistence Agreements
On August 21, 2012, the BPTO published a Normative Legal Opinion (INPI/CPAPD 001/2012) consolidating the view that coexistence agreements are to be taken into consideration as an element for the analysis of applications. While the examiners will not be bound by the consent of the owners of the blocking marks and may therefore reject or confirm the rejection of applications if they consider the marks involved as conflicting, the evidence of a consent will constitute a valuable argument to avoid or challenge a rejection.

This Normative Legal Opinion also contemplates the possibility for the examiners to raise office actions inviting the applicants to adjust the list of products or services envisioned or even introduce modifications in the marks themselves so as to permit their coexistence with the earlier marks cited as obstacles.

This Normative Legal Opinion became effective as of its publication.

Source: Annemann Siemen Bigler & Ipanema Moreira, Brazil

Sep 02, 2012 (Newsletter Issue 13/12)
Code for Numbering Changed
The BPTO has adopted a new numbering code that meets International standards as of the beginning of 2012.
The final number of the applications will be given at the time of the protocol, enabling the holder’s effective monitoring.

The new numbering follows the following standards:


BR = Code of country (Brazil)
ZZ = Nature of protection
XXXX = Year of filing at BPO
YYYYYY = Number related to the order of filing of applications
K = Check digit of the number of application

The numbers related to the nature of protection as applied as follow:

ZZ = 10 for first filing or applications claiming foreign priority under Paris Union Convention;
ZZ = 11 for entering into the Brazilian national phase of PCT applications;
ZZ = 12 for divisional patent applications; and
ZZ = 13 for certificates of addition.

Utility models
ZZ = 20 for first filing or applications claiming foreign priority under Paris Union Convention;
ZZ = 21 for entering into the Brazilian national phase of PCT applications; and
ZZ = 22 for divisional applications

Industrial Designs
ZZ = 30 for Industrial Design Application;
ZZ = 31 for applications filed under International Treaties; and
ZZ = 32 for divisional applications.

Geographical indication
ZZ = 40 for Indication of Source application;
ZZ = 41 for Designation of Origin applications; and
ZZ = 42 for applications filed under International Treaties; and
ZZ = 43 for divisional applications.

Patent Applications, Utility Models, Industrial Designs and Geographical Indication filed until 31 December 2011 shall not be renumbered.

Source: Moeller IP Advisors, Argentina

Jan 23, 2012 (Newsletter Issue 1/12)
E-Tracking of Applications
The Brazilian Patent and Trademark Office (INPI) announced a new software system to speed up and simplify the processing of trademark applications made in paper.

Applicants can track the status of their application ectronically through the entire procedure. Any formal requirements will be published in the Journal of Industrial Property (Revista da Propriedade Industrial), available on INPI’s Portal. The deadline to comply with those formal requirements is five days. If all requirements are fulfilled, the request goes to the technical examination.

For more information, please click here


Dec 05, 2011 (Newsletter Issue 14/11)
Official Fees to Increase in 2012
The Brazilian Patent and Trademark Office (INPI) annouced an average increase of 18.5 % in its official fees including the trademark application fees effective from January 2012.
The official application fees per trademark will be BRL 475.00 (approx. EUR 190.00) in case of paper filing, respectively BRL 355.00 (approx. EUR 143.00) per trademark when filed electronically.

To access the schedule of fees, please click here

Source: and M.J. Zanon, IP Lawyer, Brazil

Oct 01, 2011 (Newsletter Issue 11/11)
New Version of Electronic Filing System
The Brazilian Trademark Office has recently announced a new enhanced version of the Brazilian Trademark Electronic Filing System (e-marcas 2.0), to be launched on October 3rd, 2011.

The new version is expected to enable a more secure environment (digital certification) for users and a more user-friendly interface with applicants, also helping reduce impaired functioning, which may occur in the current version.

The use of the new system is expected to contribute to the increasing number of applications, which is likely to reach 150,000 this year – a substantial increase of 15% when compared to 2010.

The new version shall also enable the implementation of multiclass applications and co-ownership of trademark registrations, which are relevant steps for the implementation of the Madrid Protocol.

Source: Veirano Advogados, Brazil

Apr 20, 2011 (Newsletter Issue 7/11)
INPI Website Available in English Now
The first page of the official website of the Brazilian National Institute of Industrial Property (INPI) is in English now available.

Source: César A. Leão Barcellos & Cia.Ltd., Brazil

Oct 08, 2009 (Newsletter Issue 3/09)
New Official Fees Bring Important Adjustments
The Brazilian National Institute of Industrial Property (INPI) has made relevant alterations in its official fees, including for trademarks, effective June 1, 2009. The adjustments' aim is to raise funds for its ongoing restructuring and the training of trademark examiners.
The adjustments correspond to a 17 percent overall increase for trademarks. This is even lower than the rate of inflation experienced in Brazil since the INPI’s last fee increase, which was in 2003.
The new schedule of fees clearly stimulates interest in the electronic filing system: Several fees for online services are now, on average, 25 percent cheaper compared to fees for paper filings for the same services. The new fee schedule increases the discount on all official fees charged to small companies, individuals, nonprofit and public entities, to 60 percent from 50 percent.

Legal basis is the Industrial Property Law, in force since May 15th, 1997. Brazil is part of the main Treaties and Conventions, such as Paris Convention, TRIPS, Nice (classification) and the Madrid Protocol as of October 2, 2019.
Trademark protection is obtained by registration. Limited rights derive from earlier use in commerce and special protection is afforded to well-known marks. The system in Brazil is considered hybrid. It is a declaratory system, with the possibility of priority to registration if presented prior use in an opposition, respecting some particulars described in the Law.
Nice classification, 12th edition
Registrable as a trademark are all distinctive and visually perceivable signs, such as words, names, acronyms, letters, numbers, devices, combination of colors when they are in a figure or logo, three-dimensional forms and any combination of the mentioned signs. As of October 2021, position trademarks are available for registration.
The following trademark types are registrable: trademarks, service marks, collective marks, certification marks and position marks. They can be presented as word, figurative, combined (word + figure/logo) and three dimensional marks.
The application is filed at the National Intellectual Property Institute (INPI) or through WIPO as an international application through the Madrid Protocol System.
INPI is still trying to put in place divisions to comply with the format of the Madrid Protocol. The multi-class, co-ownership systems are available. There is no expectation for the division format yet Even though it is not sure when it will be accessible, we know the following information: i) the former trademarks can also enter the co-ownership system; ii) for obvious reasons, the collective marks do not work in that system; iii) there will be no recording of the percentage of ownership by the INPI, which will continue to be the responsibility of private contracts; iv) at the multi-class system, the trademark will be examined in each class requested.
A provision of the Brazilian Law requires that the applicant or the owner must be engaged directly or indirectly in a commercial activity compatible with the claimed products or services.
For domestic applications, foreign applicants need a local agent or lawyer to represent him/her and receive citations. The local representative can state that the applicant is engaged in the field of commerce or industry related to the products or services claimed in the application.
For international applications from the Madrid Protocol, the designated process and registration in Brazil will not need a representative, however, it will be necessary for any act other than the ones made through WIPO and it is highly recommended to have a local representative to avoid loss of rights.
A simply signed power of attorney in PDF format suffices for all trademark filings in the name of the same owner.
Foreign applicants do not need a domestic registration nor domestic company incorporation.
The application process includes a formal examination, an examination of distinctiveness and a search for prior trademarks. The processing time from filing to registration is approx. 18 months, in case of a smooth procedure.
Prior to registration, the trademark application is published approx. 1 month after the application date in the weekly gazette “Revista da Propriedade Industrial” (RPI).
A trademark search with a local attorney or agent is highly recommended.
The opposition period is 60 days from the publication date of the application.
After the granting decision it is also possible to file an administrative cancellation action at the BPTO within 180 days from the granting decision publication. After that period the registration can be canceled through a Federal Court Lawsuit decision within a five-year deadline counted from that granting.

Details regarding the Opposition Period against designation of IR Mark are available in our publication on this topic here
A trademark registration is valid for 10 years from the date of grant.
The registration is renewable for periods of 10 years.
Practical details on grace periods for trademark renewals are available in our publication here
Practical details on trademark use requirements are available in our publication here
The official fee for a trademark application is BRL 530 for paper filing. The official fee for online trademark applications varies from BRL 355 to BRL 415, depending on whether the applicant chooses to fill in the specification by ticking in the Nice Classification list or submitting a free heading. The registration fee is BRL 745.

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Practical details on trademark licensing are available in our publication here
Online you can see a limited part of information about this country.
More in-depth details are available for the following aspects:

     General Trademark Regulations
     Trademark Use Requirements
     Grace Period for Trademark Renewal
     Trademark Licensing

If you like to purchase all available information for this country, click the order button.
The total price is 49.00 EUR. A PDF-Download will be sent to you electronically.

SMD Group thanks the following law firms for their assictance in updating the information provided.

Oct 30, 2020
Lia e Barbosa - IP Lawyers Brazil, Sao Paulo, Brazil

Santa Cruz Patent & Trademark

Av. Brasil 205, 4 andar, Ponta Aguda
89050000 Blumenau - Santa Catarina
Brazil (BR)

Trizolini Lawyers

Rua Américo Brasiliense, 2171, cj. 705
04715-005 São Paulo
Brazil (BR)

AG Moreira Marcas e Patentes

R. Bela Cintra, 299 - Consolação
01415-001 São Paulo - SP
Brazil (BR)

Vilage Brazil IP

Av. Rio Branco, 37 - conj. 508 Centro
20090-003 Rio de Janeiro
Brazil (BR)

Mesquita Ribeiro, Tavares & Jucá

Rua Capote Valente, 185
05409-000 São Paulo
Brazil (BR)

Excel Marcas E Patentes

Rua Edmundo Luis de Nóbrega Teixeira, 227
04677-031 Sao Paulo
Brazil (BR)

Instituto Nacional da Propriedade Industrial (INPI)
Rua Mayrink Veiga, 9 - Centro - RJ - CEP: 20090-910 - Brazil
Praça Mauá, 7 -Centro - RJ - CEP: 20081-240 - Brazil
Tel +55 21 30 37 3000
Communications are done by the system Fale Conosco (“Talk to us”) at the INPI website. An e-mail address is not available. The Brazilian PTO has also branch unities in other Brazilian Capitals.

World Intellectual Property Organization (WIPO)
34, Chemin des Colombettes
1211 Geneva 20
Tel +41 22 33 89 11 1
Fax +41 22 73 35 42 8